Conference agenda
17th June 2008: DAY ONE
‘WiMAX on a Plate’: Breakfast Briefing with the Analysts
07.30
- Luke Thomas, Programme Manager, Mobile Broadband Wireless Access, Frost & Sullivan (India)
- Peter Jarich, Principal Analyst for Wireless Infrastructure, Current Analysis (USA)
- Phillip Redman, Vice President, Network Services and Infrastructure, Mobile and Wireless, Gartner (USA)
- Daryl Schooler, Senior Analyst, In Stat (USA)
- Michael Natusch, Principle TME, Capgemini (UK)
- Ben Piper, Director of Broadband Network Strategies, Strategy Analytics (USA)
- Get up to speed with some of the most acclaimed thought leaders in WiMAX and start networking before the event begins at this intimate breakfast gathering. Please email Helen.Ponsford@informa.com to register.
DAY ONE KEYNOTES - TUESDAY 17TH JUNE 2008 - A VISION FOR THE MOBILE INTERNET FROM ACROSS THE ECOSYSTEM
Opening Address from the WiMAX Forum
9.00
- Ron Resnick, President & Chairman, WiMAX Forum (USA)
Exploring Sprint’s Xohm Strategy and Rollout Plans: Critical Success Factors Driving Adoption of WiMAX in the US Market and Beyond
9.15
- What are Sprint’s ambitions for Xohm?
- What impact will this crucial deployment have upon the global rate of adoption of WiMAX?
- Barry West, CTO, Sprint Nextel (USA)
NOTEBOOK COMPUTER MANUFACTURER FIRESIDE CHAT Expanding The Notebook Computer Market With WiMAX - Making ‘Ultra-Portable’ Ultra-Profitable
09.40
- Forecasting timeframes and overcoming increased design complexity
- When and how? Understanding the roadmap for embedded notebook computers
- Pieter Paul Ickx, Vice President Emerging Markets EMEA, Toshiba Europe GmbH (Germany)
- Liam Quinn, Director & CTO - Comms, Security, Displays, Audio, Office of the CTO, Dell Inc (USA)
- Dr Amer Hassan, Architect, Microsoft (USA)
- Representatives from all of the key notebook computer manufacturers will assemble on stage to debate the prospects for embedding WiMAX chips into their devices. When and how will this happen and to what extent will this influence retail volumes and prices of notebook computers?
- Audience participation required!
Which Is Most Valuable From A Consumer Perspective: Internet Access Or Applications?
10.10
- What are the consumer expectations from WiMAX?
- Is wireless technology mobility enough for consumers to switch from fixed broadband to WiMAX?
- What are the challenges for a mobile operator like Vodafone Malta in offering WiMAX services over and above its mobile core business,
- Metrics for understanding the consumer viewpoint - who are the mobile internet users?
- Joseph Cuschieri, Chief Commercial Officer, Vodafone Malta (Malta)
- A testbed for wider deployment? Hear results from the only WiMAX trials within the global Vodafone group...
CONTENT OWNER Q&A Evaluating the Challenges and Opportunities Associated With Ubiquitous High Speed Mobile Internet As A Platform For Content Distribution
10.35
- Who will dominate the mobile internet revenue pie?
- How important is video to the WiMAX service proposition? What is the extent of the opportunity for Mobile TV over WiMAX?
- Exploring the content owners prerogative for licensing content on emerging platforms
- User perceptions, value and utility of mobile video
- The role of alternative video delivery models such as DVB-H in the WiMAX TV proposition
- Allan Hurff, Vice President Engineering, MySpace (USA)
- Alan Moskowitz, Director, CTO Office, MobiTV (USA)
- Peter Mercier, Head of Mobile, BBC (UK)
- Sakina Arsiwala, Head of International, YouTube, Google (USA)
Networking Break & Exhibition Visit
11.05
Mobile Broadband Access And Beyond
12.05
- WiMAX can address not only the underserved broadband, but also the need for value-added real-time applications on the go!
- Exploring the versatility of WiMAX as a cost-effective solution of choice for mobile broadband access
- VoIP, video, gaming – all on the go - the top applications consumers want and what it takes to be successful in implementing them seamlessly
- Peter MacKinnon, WiMAX General Manager & Chairman LG-Nortel (USA)
CONSUMER ELECTRONICS COMPANY SHOWDOWN What Capabilities Have The Greatest Potential To Add Value To Consumer Electronics Devices?
12.20
- How can operators form new relationships with consumer electronics companies?
- Marrying mobile broadband service with consumer electronics
- The revolution of consumer electronics toward 4G devices
- The emergence of open platform for consumer electronics
- Impact and Evolution of mobile broadband consumer electronic devices on the mobile industry and its ecosystem
- What are the technical challenges of mobile broadband consumer electronics?
- Jingsung Choi, Vice President, LG Electronics (Korea)
- Hakan Kostepen, Senior Manager, Global Product Planning, Panasonic Automotive Systems America (USA)
- Dr Hung Song, VP Global Marketing Group, Telecommunication Systems Division, Samsung Electronic Company (Korea)
“Broadband in your Pocket”: Delivering Untethered Connectivity with the Most Cost-Effective Technologies
12.45
- Envisioning the future direction of internet communications
- Making the most of disposable income per subscriber
- Ensuring simplicity in a total connectivity solution
- Exploring multi-radio evolution and the benefits of alternative platforms
- Markku Hollström, Head of Broadband Wireless Product Unit, Nokia Siemens Networks (Finland)
How Can The WiMAX Industry Achieve Volume And Economies Of Scale To Drive Down The Cost Of CPEs? Sustaining Early Momentum to Get CPE Prices Below $100
13.00
- Greenfield operators, pool orders to achieve volume
- Studying volume economics and predicting payback time
- Plotting the price point roadmap for CPEs
- Karim El Naggar VP WiMAX Product Group, Alcatel-Lucent (France)
Networking Lunch Break & Exhibition Visit
13.15
DAY ONE, TRACK ONE
Devices/Equipment, Certification and Interoperability
When Will Wave 2 Multi-Mode 802.16e Certified Equipment Be Ready At Retail?
14.45
- General overview of the WiMAX Testing and Certification.
- Update on the testing and certification for Mobile WiMAX
- Profiles that are now under certification
- Achieving Mobile WiMAX interoperability through testing and certification.
- Jose De La Plaza, Wireless Laboratory Manager, AT4 wireless (Spain)
- Hear crucial insights into interoperability and testing from the official WiMAX Forum certification lab
Cooperation between ETSI and The WiMAX Forum to Achieve HiperMAN/WiMAX Interoperability
15.05
- ETSI is working with WiMAX Forum and contributing expertise to the certification scheme that will assure the interoperability of IEEE802.16/HiperMAN devices
- ETSI and WiMAX Forum are jointly funding the work of a Specialist Task Force to ensure the interoperability of HiperMAN/WiMAX devices. Nearly 900 protocol and signalling test cases are being written in ETSI
- 400 test cases are being written in TTCN-3 (Test and Test Control Notation), the ETSI standardized testing language
- Walter Weigl, Director General, ETSI (France)
TECHNOLOGY MASTERCLASS: ASN Gateway Considerations for Mobile WiMAX: The Anchor Point for Mobility
15.30
- ASN Gateway and the WiMAX Architecture
- Evolution of Core IP Architecture for existing Fixed Wireless Operators
- Integration with BSS/OSS systems
- Mobility Considerations
- Practical considerations for Implementation
- Mike Stacey, CTO, Irish Broadband (Ireland)
Business Optimization of WiMAX Technology for Network Operators - ubowireless and Unwired Australia
15.50
- The 'you don't know what you don't know' headache for greenfield operators
- Bridging the gulf between technical performance data and business success metrics
- The hard slog: Improving capital efficiency, operational efficiency and customer churn
- Real-time cross-layer business optimization for WiMAX technology - staying on track
- Phil Ridley, GM Technical Operations, Unwired (Australia)
Networking Break & Exhibition Visit
16.15
PANEL DISCUSSION What Impact Can New Radio Technologies (Such As OFDM, MIMO And Adaptive Beam Forming) Have Upon The Infrastructure Requirements For WiMAX?
17.15
- How can operators increase the efficiency of their spectrum assets with new radio technologies?
- What is the impact of Air Interface choices on the business model?
- What is the optimal evolution of radio and antenna technologies?
- Chair: Mike Thelander, CEO, Signals Research Group (USA)
- Dr Ravi Aditham, Vice President Engineering and Technology, ET Industries (USA)
- Kevin Suitor, VP Business Development, Redline (Canada)
- Ahmet Ahkan, Wireless Broadband Expert, Turkcell (Turkey)
Exploring the Future Vendor/Operator Relationship In WiMAX: How Can Vendors Convert RFIs Into RFPs For WiMAX Equipment?
17.50
- Strategic partnership models and shared risk
- What do operators look for in an RFI?
- Solid network planning strategies: what is the best way to procure WiMAX equipment?
- Developing a solid Pfy layer – the key to unlocking WiMAX performance?
- Natalya Roudenko, Director of Technological Development, Vimpelcom (Russia)
WiMAX Solutions for the 5 GHz Licensed-Exempt Bands: Taking Advantage of a Huge New Market to Serve
18.15
- The advent of license-exempt 5 GHz products in the context of WiMAX for wireless broadband voice, data, and video applications
- Lessons learned from past fixed WiMAX deployments and how they will apply to future license-exempt applications
- Usage scenarios, business models, network management, and technical issues for license-exempt WiMAX solutions
- Manish Gupta, Vice President, Marketing and Alliances, Aperto Networks and WiMAX Forum Board Member
- Audience participation required!
Close of conference day one track one
18.30
DAY ONE, TRACK TWO
- Chairman: Mike Roberts, Principal Analyst, Informa Telecoms & Media (London)
IPR and its Impact for Next Generation Mobile Internet
How Do You Protect WiMAX IPR From Opportunistic Attacks By Patent Trolls? Exploring The Impact Of Patent Alliances Upon Certification
14.45
- How big is the WiMAX patent landscape?
- Will there be a WiMAX patent pool?
- How will WiMAX licensing compare to CDMA, 3G, etc?
- Jason Johnson, Vice President of Business Development, Via Licensing/Dolby Labs (Netherlands)
- Via Licensing Corporation is an independent subsidiary of Dolby Laboratories, a company with more than 35 years of experience licensing technology and administering licensing programs for third-party intellectual-property owners. Don’t miss this opportunity to meet a company with rare insight and real patent information.
AUDIENCE THINK TANK Who Really Owns the IPR for Mobile WiMAX and To What Extent Could This Threaten Margins? What Kind Of Royalty Rates Are Realistic?
15.10
- Delegates will divide into three groups to discuss their experiences and seek solutions to the IPR conundrum. Feedback will be presented by each group at the end of the time allotted, giving every delegate a chance to make their voice heard and interact with the audience and speaker panel
- Chaired by: Dr Alok Sharma, CEO Telsima
Shaping the Future of Multi-Mode Terminals - WiMAX, YouTube, IPR and What Else?
15.40
- What will future mobile terminals look like and where does WiMAX fit?
- Will terminals look like handsets or some other consumer device?
- What impact will Intellectual Property Rights have on shaping terminal feature sets?
- Graham Bell, Principal Consultant, PA Consulting Group (UK)
Networking Break & Exhibition Visit
16.10
Capitalising Upon the Prospects for Embedding WiMAX into Notebooks and Consumer Devices
The Service Provider Perspective On Embedded WiMAX Chips: Breaking Down Barriers To Entry To Create The Ultimate ‘Free CPE’
17.10
- Options: PCMCIA cards etc.
- Building upon/continuing to provide service to installed user base of Wi-Fi with WiMAX
- Alexander Gorbunov, Vice-President of Strategy, Comstar UTS (Russia)
- Comstar have announced plans for the first nationwide mobile WiMAX network in Russia. Hear fresh information on this exciting development in a market with huge growth potential
Market Drivers for the future Mobile Internet
PANEL DISCUSSION: WiMAX – Attempting To Apply The Open Internet Model To The Controlled Telco Environment: Breaking Down Barriers To Entry Into The Walled Garden
17.30
- Evolving from walled garden to smart pipe
- Strategies for enabling a graceful transformation of access control mechanisms
- Simplifying customer care and back office (inc. billing)
- “Buy don’t build” products & services (or “Internet-ready” products and services strategy)
- Alan Moskowitz, Director, CTO Office, MobiTV (USA)
- Peter Elliott, Partner, Communications, Media & Entertainment, PA Consulting (UK)
- Joseph Cuschieri, Chief Commercial Officer, Vodafone Malta (Malta)
- Michael Betz, EMEA Managing Director, Bridgewater Systems (USA)
- Karri Mikkonen, Director Corporate Strategy, Teliasonera (Sweden)
- Rehan Jalil, President and CEO, WiChorus (USA)
WiMAX – The Dawn of A New Era For Prepaid Broadband? Evaluating the Merits of Alternative Charging Models
18.05
- Serving the underserved with WiMAX
- Successful charging strategies and challenging market conditions
- Raoul Fontanez, CEO, Onemax (Dominican Republic)
Onemax are responsible for the first IMS over mobile WiMAX deployment in the Americas. How have they done it and how can you learn from their experience?
Close of conference day one track two
18.30
Networking Drinks & Welcome Reception
18.30
DAY ONE, TRACK THREE
- Chairman: Daryl Schoolar, Senior Analyst, Networking Group, In-Stat (USA)
Applications and Services
Mobile WiMAX Connectivity and Impact Upon In Car Infotainment Applications
14.45
- WiMAX Connectivity and Benefits for all
- Possibilities for WiMAX Consumer Electronics Devices
- Assessing the In Car Infotainment Applications Impact
- WiMAX Use Cases
- Hakan Kostepen, Senior Manager, Global Product Planning, Panasonic Automotive Systems America (USA)
Mobile WiMAX at vehicular speeds – stay on top of this exciting opportunity and hear first-hand experience from Panasonic Automotive Systems
APPLICATION DEVELOPERS SHOWCASE: INSTANT CONSUMER REACTION Does any application really need WiMAX? Is Anyone Really Developing An Application That Would Run Better Over WiMAX Than Any Other Network?
15.10
- Cutting-edge application developers will PREMIERE their latest innovative offerings for the WiMAX platform – don’t miss this opportunity to see the reaction of our carefully assembled industry judging panel and consumer focus group. Who will win the award for Best Application? You decide.../li>
- Pavan Mandhani, CEO, Mobifusion (India)
- Amit Shaked, VP Web and Products, WeFi (Israel)
- Audience participation required!
What Application Will Drive Mobile Data Usage Over WiMAX? Will The Answer Be Easier To Find For WiMAX Than For Cellular?
15.45
- Will WiMAX deliver any unique services or is extra capacity for existing services the key benefit?
- How much impact will WiMAX have upon global application proliferation?
- What value would WiMAX add to the IP world?
- Tamer Aziz, Senior Manager of Market Development, Orascom (Egypt)
Networking Break & Exhibition Visit
16.05
How Important Is Video To The WiMAX Service Proposition? What Is The Extent Of The Opportunity For Mobile TV Over WiMAX?
17.05
- Does it make sense to maintain DVB-H networks in parallel with WiMAX? Bandwidth constraints/limitations of WiMAX
- The options for WiMAX TV: unicast, multicast, non real-time and beyond
- User perceptions, value and utility of mobile video
- The role of alternative video delivery models such as DVB-H in the WiMAX TV proposition
- Interactive and Participation Television: a perfect match for WiMAX TV
- TV’s role in a WiMAX triple-play bundle
- Alan Moskowitz, Director, CTO Office, MobiTV (USA)
Global Roaming with WiMAX
Collaborating to Realise The Global Ambition Of The WiMAX Proposition: Making Plans For The Next Step Beyond City-Wide Deployments To Expand The Market For WiMAX
17.35
- Global partnership schemes – Empowering new entrants in the WiMAX space to leverage combined purchasing power and achieve volume
- WiMAX to WiMAX – WiMAX to Wi-Fi – WiMAX to GSM/3G – which roaming will come first?
- Bulent Yagci, Head of Transport Networks, Turbonet (Turkey)
Roaming with WiMAX – will WiMAX follow the 3G example or the Wi-Fi example? Or will Hybrid models prevail? Implications upon user experience
18.00
- Speaker name to be confirmed
Close of conference day one track three
18.30
