17-18 June 2008 Amsterdam, Europe

Conference agenda

18th June: DAY TWO

‘WiMAX on a Plate’: Breakfast Briefing with the Analysts

07.00


  1. Mike Thelander, CEO, Signals Research Group (USA)
  2. Adlane Fellah, CEO and Founder, Maravedis (USA) - analyst
  3. Monica Paolini, Founder/President, Senza Fili Consulting (USA) - analyst
  4. Mike Roberts, Principal Analyst, Informa Telecoms & Media (USA) – analyst
  5. Graham Bell, Principal Consultant, PA Consulting Group (UK) - analyst
  6. Get up to speed with some of the most acclaimed thought leaders in WiMAX and start networking before the event begins at this intimate breakfast gathering. Places are offered on a strictly first come, first served basis. Please email Helen.Ponsford@informa.com to register.

DAY TWO KEYNOTES – WEDNESDAY 18TH JUNE 2008 - A VISION FOR THE MOBILE INTERNET FROM ACROSS THE ECOSYSTEM

Plans and present status of WiMAX deployment in India

  • WiMAX deployment plans and expectations
  • Improving and expanding existing network infrastructure to deliver real improvements to India’s enterprises and consumers
  1. Mr D P De, Senior Deputy Director General, BSNL (India)

Global Implications of the Future WiBRO Roadmap from the Korean Pioneer: Lessons Learned from First-to-Market Deployment Experience Leveraging existing cellular network assets and 30m subs to build a successful WiMAX business

12.25
  • Business overview and plans for the future evolution of WiBRO
  • Outlining business objectives and strategy and the progress of network roll-out
  • Real results and forecasts
  1. Dr Hyun-Myung Pyo, Executive VP, Korea Telecom (Korea)

REGULATORY POLICY DEVELOPMENT PRIMER: Unencumbered Spectrum, Unlimited Potential – Reaping the Benefits of Technology Neutrality in Spectrum Licensing

9.45
  • Understanding the prospects for European-wide compliance with technology neutrality for the 2.5 – 2.9 Ghz band
  • The Dutch Government Perspective of the Auctioning Of 2.6Ghz WiMAX Frequencies in The Netherlands: What Are the Objectives of the Auction?
  • The Portuguese experience in the allocation of BWA frequencies
  • Incorporating the principles of the new regulatory framework relating to spectrum management
  • How can regulators prevent anticompetitive spectrum hoarding and financial speculation?
  1. Peter Bury, Director Spectrum Policy, Ofcom
  2. Stefan Koreneef, Project Manager, Dutch Ministry of Econ
  3. omic Affairs (Netherlands)
  4. Luis Manica,
  5. Naeem Zamindar, Co-Head of Broadband Division, Anacom (Portugal)
  6. Uwe Löwenstein, Manager Spectrum Technology, o2 Group Technology, (Germany)
  7. Hideo Okinaka, VP & GM, Emerging Technologies & Spectrum Division, KDDI (Japan)
  8. Chris Perera, Auction 9 Manager Radio Spectrum Policy & Planning, Ministry of Economic Development New Zealand (New Zealand)

Can WiMAX Do For The Internet What Cellular Networks Did For Voice? How Fast Will The Mobile Internet Scale?

10.15
  • WiMAX: just another technology or a key aspect of the evolution of the internet?
  • What is at the end of the rainbow for the mobile internet?
  • What are the critical success factors in order for WiMAX to dominate as the global technology of choice?
  1. Dr Hung Song, VP Global Marketing Group, Telecommunication Systems Division, Samsung Electronic Company (Korea)

Migrating From 802.16d To 802.16e – Technically Challenging And Capital-Intensive: When Is It Worth It?

10.30
  • What should operators with d deployed do now that e has arrived?
  • 2 fundamentally different ways of service provisioning
  • Beyond the ‘software upgrade’ myth
  • Who absorbs the cost of migration?
  • Can operators with existing d deployments be assured of long-term vendor/equipment support?
  • Strategies for ensuring user experience with e is at least as good as with d
  • Building upon brand value from early d deployments
  1. Lee Sparkman, President & Co-Founder, Enforta (Russia)
Officially the biggest wireless broadband operator in Russia!

Broadband and Convergence; Paving the way for the future mobile internet

10.50
  • How can WiMAX enable competitive advantage for operators?
  • Bridging the standards gap
  • Guaranteeing a smooth evolution path for WiMAX
  • Architecting an E2E green network and realising energy savings and environmental protection
  1. Zhao Ming, President of CDMA & WiMAX Product Line, Huawei Technologies (China)

Networking Break & Exhibition Visit

11.05

Can Mobile WiMAX Deliver Upon Its Promise? Evaluating The Investment Drivers And Conditions Needed For Successful Deployment

12.05
  • How much money do you need to invest in base stations to meet coverage requirements in urban vs. rural environments?
  1. Adolfo Masini, VP Product Management, Motorola (USA)

Primary & Personal Broadband Services: Evolution From Distinct to Converged Markets

12.20
  • The difference between primary and personal broadband markets
  • Mobile WiMAX - the enabling technology for primary and personal broadband services
  • The result of revenue generators (services)
  • The evolution path from primary broadband to personal broadband networks
  1. Tzvika Friedman, CEO, Alvarion (USA)

Leveraging Existing Cellular Network Assets And 30m Subs To Build A Successful WiMAX Business

12.35
  • Pakistan case study – the opportunity to use wireless infrastructure to bring about a mass market broadband revolution
  • WiMax business case for a cellular operator
  • Developing a business model that creates a sustainable competitive advantage
  1. Naeem Zamindar, Co-Founder, Vice President Strategy & Head of Broadband Division, Mobilink (Pakistan)

PANEL DISCUSSION WiMAX vs. LTE – where should operators place their stake? Will WiMAX and LTE ever converge?

13.00
  • Window of opportunity for WiMAX operators before LTE is ready?
  • How hungry are GSM operators for LTE? High on the agenda or low strategic priority?
  • Exploring synergies between WiMAX and LTE
  1. Barry West, CTO, Sprint (USA)

Networking Lunch Break & Exhibition Visit
Audience participation required!

13.30

DAY TWO, TRACK ONE

  1. Chairman: Adlane Fellah, CEO/Founder, Maravedis (USA)

Operator Deployment Business Models and Investment Strategies

PANEL DISCUSSION – Comparing Different Perspectives on the WiMAX Operator Business Case: Hearing from Incumbents, Mobile Operators and Greenfield players

15.00
  • Lessons learned from real deployment experience
  • Comparing the ‘vanilla offering’ that is GSM with the unique operator business case for WiMAX – what are the key points of consideration?
  1. Sean Abraham, Principal Engineer Wireless, Office of the CTO, Eircom (Ireland)
  2. Marcelo Abreu, Director of Transport Networks, Antel (Uruguay)
  3. John Munnery, CEO, TransTelecom (Bulgaria)
  4. Esam Zainal, Network Director, Zain (Bahrain)
  5. Neil Parkinson, CEO, Irish Broadband (Ireland)
  6. Brent Smith, Director of New Technologies, Clearwire Europe
  7. (Ireland)

The strategic role of Wireless Broadband Technologies: WiMAX within a global operator strategy:

15.40
  • Assessing Wireless Broadband Technologies
  • Wi-Fi Case Study
  • Applications for WiMAX:
  • The Incumbent perspective
  • Exploring new markets – the attacker perspective
  1. Telmo da Silva, Network Services Director, Portugal Telecom (Portugal)

Networking Break & Exhibition Visit

16.05

A Network Operator’s Experience in Deploying Nation-wide Fixed Wireless Based on WiMAX

17.05
  • The take-up of the service
  • How the service is competing with ADSL
  • Relation to operators own HSDPA service
  • Customer installation considerations
  • How coverage is handled
  • Network capacity management and traffic distribution
  1. Esam Zainal, Network Director, Zain (Bahrain)

Is There A Market For A WiMAX “Double Play” (Fixed + Mobile WiMAX)? How To Achieve The Maximum Return On A WiMAX Investment

17.20
  • Lessons from a mature pre-WiMAX market with very high customer satisfaction
  • How can you increase revenue per sector with limited spectrum available
  • How to control the ever increasing traffic demands by customers
  1. Peter Jerry Sørensen, CEO, Danske Telecom (Denmark)

Aligning Infrastructure with Customer Demand: Positioning WiMAX into an Advanced Integrated Offering

17.45
  • Demand typology of bundles vs. more integrated offerings
  • Technology layers needed for adding value to customer
  • Positioning WiMAX in different cases
  • Delivering fresh multiplay research results
  1. Karri Mikkonen, Director Corporate Strategy, Teliasonera (Sweden)

WiMAX vs DSL – To What Extent Can Operators with Existing DSL Network Assets Still Profit from WiMAX Investment?

18.05
  • Fixed applications from the incumbent operator's viewpoint
  • Requirements for WiMAX in rural areas due to reach limitations of DSL
  • Is government intervention necessary to make WiMAX a complementary technology to DSL?
  1. Sean Abraham, Principal Engineer Wireless, Office of the CTO, Eircom (Ireland)

Examining the Viability of the Co-Existence of Fixed and Mobile WiMAX to Serve Distinct Customer Segments

18.25
  • Leveraging d for corporate users and e for consumer/mass market?
  • Is 802.16d better than 802.16e for guaranteeing symmetric services for enterprise connections?
  1. Adlane Fellah, CEO & Founder, Maravedis (USA)

Close of conference day two track one

18.35

DAY TWO, TRACK TWO

  1. Chairman: Phillip Redman, Vice President, Network Services and Infrastructure, Mobile and Wireless, Gartner (USA)

Operator Deployment Business Models and Investment Strategies

Do you Need IMS to Make WiMAX a Success? Nice To Have or Necessary Network Choice?

15.00
  • Is IMS the only way to manage QoS with WiMAX? Ensuring coverage, capacity and long term scalability
  • IMS for service delivery in WiMAX to create continuity and interoperability with 3GPP networks.
  1. Andrea Calvi, Control Layer Innovation Director, Telecom Italia (Italy)

Defining the Greenfield concept – New Telecom Start-Ups or New WiMAX Entrants?

15.25
  • Does Greenfield refer to an operator or a deployment? Does it matter?
  • Who makes the decisions about network planning for a Greenfield player – parent company or Greenfield management?
  1. Peter Ziegelwanger, CTO, WiMAX Telecom (Austria)

WiMAX Launch Planning Under Uncertainty – A Business Perspective

15.45
  • Insights regarding the planning of one of the largest WiMAX launches from a consultancy point of view
  • What are the fundamental issues to address when planning a deployment?
  1. Jochen Dinger, Managing Consultant, Detecon (Germany)

INVESTOR PITCH CORNER: How Can Smaller Operators Raise The Funding They Need For WiMAX?

16.00
  1. Oliver Sichel, Partner, Sofinnova Partners (France)
  2. Peter Gardner, Sector Head – Technology, 3i (UK)
  3. Gain access to important financial institutions at WiMAX Forum Global Congress - Meet representatives of the Investment community face to face and initiate discussions to raise finance to take your WiMAX plans to the next level

Networking Break & Exhibition Visit
Audience participation required!

16.15

Technology Roadmaps: WiMAX in the context of competing and complementary technologies

What Will Happen to Wi-Fi? Exploring Profitable Strategies for Co-Existence With WiMAX

17.15
  • Does Wi-Fi stimulate demand for mobile WiMAX by promoting a similar psychological mobile/nomadic broadband proposition?
  • Wi-Fi/WiMAX handoffs – Preventing squabbling between ‘brother and sister’ technologies
  1. Owen Geddes, Group Business Development Director, The Cloud (UK)

PANEL DISCUSSION Next Generation Technology (802.16m) And Beyond – Will WiMAX Win The Race? Is It Too Soon To Worry?

17.35
  • What are the advantages of 802.16m beyond the capabilities of 802.16e?
  • What kind of data speeds will be enabled with 802.16m?
  • Preparing for “WiMAX 2.0” – understanding the long term evolution path and Certification schedule
  • Will 802.16m enable the convergence of 3G and 802.16 into a single 4G technology for mobile and fixed applications?
  1. Peter Jerry Sørensen, CEO, Danske Telecom (Denmark)
  2. Marek Trznadel, Product Development Director, Netia (Poland)

SYSTEMS INTEGRATOR TROUBLESHOOTER CLINIC: Strategies for Effective System Integration and Smooth Handoffs Between Wi-Fi/WiMAX/Cellular

18.05
  • Meet all of the key systems integrators under one roof and make vital new connections to enable smooth transition towards WiMAX from your existing networks. Unique forum for hands-on advice to resolve your challenges with systems integration and seek advice from the experts.
  1. Audience participation required!

Close of conference day two track two

18.30

DAY TWO, TRACK THREE

  1. Chairman: Michael Natusch, Principal TME, Capgemini (UK)

Spectrum and Regulation

WiMAX Spectrum Plans - Will WiMAX Realize Global Harmonization?

15.00
  • What bands can and will be used for WiMAX globally?
  • What are the opportunities for FDD WiMAX technology using paired bands?
  • Can technology allow for roaming across disparate band assignments?
  1. Roger Marks, Chair, IEEE 802.16 Working Group on Broadband (USA)

Capitalising Upon the Cost-Effectiveness of WiMAX to Drive Profitability – Questioning the Truth Behind ‘10x Lower Cost per Bit’ Claims

15.25
  • How much of the cost advantage of WiMAX over 3G is related to spectrum cost and efficiency?
  • How does WiMAX compare to other technologies in terms of build-out?
  1. Sai Subramanian, Director, Marketing, Broadband Wireless, Cisco (USA)

New License Conditions and New Opportunities: Myths and Realities of Mobile WiMAX at 3.5GHz

15.40
  • How and why mobile WiMAX networks at 3.5GHz are becoming a reality
  • Factors which are driving this new reality include:
    • WiMAX 3.5GHz spectrum has become more widely held than 2.5GHz
    • 3.5GHz propagation in urban areas support the mobile broadband business case
    • The availability of multiband 2.5GHz/3.5GHz devices
  1. Keith Hawkins, COO, UK Broadband (UK)
  2. Following UK Broadband’s mobility upgrade to its spectrum license conditions, what will this innovative operator do next?

Networking Break & Exhibition Visit

16.05

PANEL DISCUSSION: What is the best use for leveraging the reach of 700Mhz in the USA vs India? Who will be the winners and losers from spectrum allocation in each market?

17.05
  • 700Mhz – key to addressing the digital divide?
  • Building a national broadband network for public safety – enabling emergency services to operate on the same frequency
  • Are FCC conditions for open-access rules appropriate for the new owners of 700Mhz?
  1. Mr D P De, Senior Deputy Director General, BSNL (India)
  2. Anshul Gupta, General Manager of Marketing, RailTel, Ministry of Indian Railways (India)
  3. Monica Paolini, Founder/President, Senza Fili Consulting (USA)
  4. Audience participation required!

What is the Global Momentum for WiMAX at 3.5Ghz? Can You Really Do Mobility?

17.35
  • How suitable is 3.5Ghz for mobile WiMAX?
  • Outlining the scope of the Worldmax WiMAX deployment in the Netherlands
  1. Keimpe Algra, CTO & COO, Worldmax (Netherlands)
  2. Jeanine van der Vlist, CEO, Worldmax (Netherlands)

WiMAX RADIATION/RF HEALTH CHECK-UP: MEET THE HEALTH AUTHORITIES Electromagnetic Radiation Allowances for WiMAX: Implementing Ongoing Monitoring Procedures to Ensure Regulatory Compliance and Public Safety

18.00
  • Is WiMAX radiation any worse than other technologies? Empirical explanations to an ongoing debate
  • RF health and public safety remains a factor in any network deployment. For the first time ever at a WiMAX event, meet the health authorities who influence public opinion on the potential dangers of radiation. Make sure they are fully informed and that you too are educated about the facts.
  • Marina Barbiroli, Professor, University of Bologna (Italy)
  • Audience participation required!

Close of conference day two track three

18.30
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